Descargar EBOOK Introduction to algorithmic marketing autor ILYA KATSOV gratis online


Descargar EBOOK Introduction to algorithmic marketing autor ILYA KATSOV gratis online Título Del Libro: Introduction to algorithmic marketing
Idioma del libro: ES
El formato de libro: PDF, Epub, Doc, Txt
El tamaño del archivo: 532 Kb
El autor del libro: ILYA KATSOV
El editor: No data
ISBN 13: 9780692989043

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Introduction to Algorithmic Marketing is a comprehensive guide to advanced marketing automation for marketing strategists, data scientists, product managers, and software engineers. It summarizes various techniques tested , by major technology, advertising, and retail companies, and it glues these methods together with economic theory and machine learning. The book covers the main areas of marketing that require programmatic micro-decisioning &ndash, targeted promotions and advertisements, eCommerce search, recommendations, pricing, and assortment optimization.",A comprehensive and indispensable reference for anyone undertaking the transformational journey towards algorithmic marketing.",?Ali Bouhouch, CTO, Sephora Americas",It is a must-read for both data scientists and marketing officers?even better if they read it together.",?Andrey Sebrant, Director of Strategic Marketing, Yandex",The book gives the executives, middle managers, and data scientists in your organization a set of concrete, actionable, and incremental recommendations on how to build better insights and decisions, starting today, one step at a time.",?Victoria Livschitz, founder and CTO, Grid Dynamics ,Table of ContentsChapter 1 - Introduction The Subject of Algorithmic Marketing The Definition of Algorithmic Marketing Historical Backgrounds and Context Programmatic Services Who Should Read This Book? Summary Chapter 2 - Review of Predictive Modeling Descriptive, Predictive, and Prescriptive Analytics Economic Optimization Machine Learning Supervised Learning Representation Learning More Specialized Models Summary


El autor es ILYA KATSOV escribió un interesante libro titulado Introduction to algorithmic marketing. El libro de la publicó la editorial No data, y en este momento por el libro de Introduction to algorithmic marketing PDF ISBN (9780692989043) es necesario pagar 43.69 euros por copia. Sin embargo, en nuestro sitio, Le ofrecemos descargar el libro Introduction to algorithmic marketing EPUB y otros formatos totalmente gratis para leer en el ordenador u otros dispositivos electrónicos. Con nosotros usted puede encontrar otros libros del autor ILYA KATSOV, que te pueden gustar, igual que el libro de Introduction to algorithmic marketing EPUB. Únete a nuestra comunidad y recibe gratis el libro de Introduction to algorithmic marketing EPUB y otros, no menos interesantes de la edición.




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Reseñas de libro Introduction to algorithmic marketing


Ivan

El inicio de la captura, pero al final del libro directamente completamente opción comodín.

Nicolas

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Marina

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Juan

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Noa

Este libro vale la pena leer!




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Descargar EBOOK Introduction to algorithmic marketing autor ILYA KATSOV gratis online

PDF: introduction-to-algorithmic-marketing.pdf Introduction to algorithmic marketing PDF
EPUB: introduction-to-algorithmic-marketing.epub Introduction to algorithmic marketing EPUB
DOC: introduction-to-algorithmic-marketing.doc Introduction to algorithmic marketing DOC
TXT: introduction-to-algorithmic-marketing.txt Introduction to algorithmic marketing TXT